The State of CX in Australia in 2024

https://www.cpm-aus.com.au/wp-content/uploads/2024/04/2024-The-State-of-Customer-Experience-in-Australia-Research-Report.pdf
 

In an era where customer expectations for exceptional service continue to rise, the pursuit of a winning customer experience (CX) has become imperative.

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The State of CX in Australia

The State of Customer Experience Research Report CPM Australia
 

With over one-third of Australian consumers having stopped purchasing from a company after a bad customer experience, the importance of prioritising customer experience for Australian businesses cannot be underestimated.

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The Cost of Poor Customer Experience

The State of CX in Australia Research Report
 

Media Release – April 4th, 2023: Research reveals that over one-third of Australian consumers have stopped purchasing from a business after a bad experience.

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