The State of CX in Australia in 2024

Our latest research, summarised in the 2024 State of CX in Australia: Uncover the Power of Customer Experience Excellence report, highlights that today Australians have a better understanding of what constitutes an exceptional service experience, and the importance of human touch in customer service. Now in its 8th year, the research delves into the dynamic […]

The State of CX in Australia

With over one-third of Australian consumers having stopped purchasing from a company after a bad customer experience, the importance of prioritising customer experience for Australian businesses cannot be underestimated.

Humanising the Online Shopping Experience: Virtual Product Advisors

With COVID-induced limitations around shopping, most Australians have become comfortable with the concept of moving seamlessly between physical and online channels for their shopping experience. Retail has responded by blurring the lines between physical and online stores, so they are not viewed in isolation anymore – the hybridisation of retail. This looks to be a […]

Retail activation in the modern marketplace seminar

Providing perspectives on the challenges brands face in breaking through the marketing clutter to engage with consumers, key thought leaders united to share their insights regarding retail activation in the modern marketplace. Sponsored by CPM, the seminar took place in Melbourne over breakfast as part of the ACRS Retail Insights Seminar.